Oddbird Expands It’s
Presence At Systembolaget
Oddbird continues to strengthen its position in the Swedish market, with even more of their products now becoming available to the Swedish public. The latest addition is their alcohol-free white wine, Presence, which has recently been listed by Systembolaget and will soon be available in all stores across Sweden.
“We are incredibly pleased to see more of our products being accepted by Systembolaget. This highlights the growing demand for alcohol-free alternatives, which is being taken seriously. We will continue to advocate for more space for alcohol-free options, allowing everyone to make a conscious choice – enjoying a glass of wine, with or without alcohol,” says Moa Gürbüzer, CEO and founder of Oddbird.
Presence is a sophisticated white wine made from grapes grown in the beautiful regions of Alsace and southern France. It boasts a refreshing crispness and vibrant citrus notes. The predominant grape, Riesling, imparts a distinct minerality and complexity, making Presence both flavorful and refined. Whether served as an aperitif or paired with a meal, it’s a versatile choice.
Like all of Oddbird’s wines, Presence is aged for 12 months before undergoing a delicate de-alcoholization process. This technique preserves the wine’s rich flavors while removing all alcohol. To ensure top quality, Oddbird collaborates with some of the finest vineyards in Alsace, resulting in a wine that combines depth and character—perfect for any occasion.
The introduction of Presence underscores our commitment to pioneering the alcohol-free wine segment. Our innovative approach is reshaping perceptions of non-alcoholic beverages, offering consumers an elevated alternative that doesn’t compromise on taste or experience. With increasing awareness and preference for mindful drinking, we are poised to lead this trend, providing options that align with a variety of lifestyle choices.
As we continue to push the boundaries of what’s possible in the alcohol-free category, we remain dedicated to crafting wines that are both sophisticated and accessible. Our focus on quality and innovation allows us to meet the evolving needs of our customers while staying true to our vision of enhancing the wine experience for everyone.
Additionally, the launch of Presence reflects broader industry shifts towards inclusivity and diversity in beverage options. As more individuals seek healthier and more responsible choices, our dedication to quality and flavor ensures that alcohol-free does not mean flavor-free. Our ongoing efforts in research and development promise exciting new releases and enhancements in our product lineup, aiming to cater to a diverse audience and set new standards in the world of alcohol-free wines.
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We produce quality wines, made with traditional methods
and matured for up to 12 months, and then gently liberated
from alcohol in order to preserve the flavors nature intended.
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